Empowering Change Through Sport 

In 2023, leading financial services company, Sun Life partnered with Beyond Sport to launch the “Hoops + Health” program to help Asian youth live more active lives.

With a goal to positively impact thousands of young people, the regional community program operates in Hong Kong, Indonesia, Malaysia, Philippines, Singapore and Vietnam. In five of these regions, Hoops + Health revitalized basketball courts in underprivileged areas, creating state-of-the-art spaces that are free to access for the community.

The program also offers targeted coaches training that is leading to improved physical activity levels and mental wellness. Workshops and youth clinics led by local partners are supporting learning through play and fostering a sense of connection.

About Us

Beyond Sport is  global nonprofit foundation dedicated to using the power of sport to drive positive social change, promote equity and strengthen communities around the world.

Since 2008, they have championed the intentional use of sport and physical activity as a force for good — helping address pressing social issues, expand opportunity and foster inclusion through strategic funding, partnerships and capacity‑building support.

Why We Exist

Healthier lives for youth in Asia through basketball

Young children and adolescents are facing serious health issues across Asia due to low levels of activity and sedentary behavior. Many marginalized youth in the region face a simple barrier: having a safe space to move and play.

Basketball, one of the world’s most popular sports, offers numerous benefits for healthy development. The fast-paced game incorporates strength, speed and coordination, is widely accessible and has low barriers to entry. That makes it an ideal platform to support long-term wellness behaviors and teach life skills such as teamwork and focus.

Take the next step

This coach education platform is designed for coaches and teachers working with young people aged 6–21, regardless of experience level. Using basketball as a vehicle, the platform supports healthy living rather than performance outcomes. Coaches are encouraged to apply the learning flexibly, adapt content to their own sessions, and use it alongside other coaching resources to strengthen their practice and impact.